Feng is a Singapore based filmmaker whose primary interest lies in cinematography.
Primarily working in TV commercials, he has shot for such brands as Heron Bay Condominium, Super Coffee, Eu Yan Sang, Lipton and KAO. Other clients include Volkswagen, Singapore Press Holdings, Conde Nast, Blackmarket.sg, Aviva, Avocent, Emerson, Women’s Weekly, National University of Singapore, Deutsche Bank and Singapore International Foundation.
We were assigned to work on his brand identity including logo, stationery, and website design. Our approach focused on creating a identity that was elegant, yet thoroughly impressionable which befitted his growing stature in the film industry. For the business cards, we chose to solely use bronze foil stamping, which gives it not just a classy outlook, yet an extremely authentic impression.