2024
NTUC First Campus is more than just a leader in preschool education. As a social enterprise, it is on a mission to enable bright futures for every child and their family, with the belief that every child deserves the best start in education during the most formative years of their lives.
The NTUC First Campus 2023 Annual Report, under the theme “Towards Bright Futures,” embodies the campus's commitment towards empowering every child and family through education. With an inviting, magazine-style format, we designed this report as a heartfelt journey through the year’s milestones, underscoring the profound impact the campus's initiatives have on the lives of children and families alike.
The layout is centred on a “people-first” storytelling, combining visually powerful images with concise, purpose-driven text to create a balance that speaks directly to their mission. A signature element in this design is the use of hand-drawn, doodle-style illustrations, adding a touch of warmth and playfulness that mirrors the spirit of early education. Carefully interwoven with photographs of children, families, and educators, the pages capture real moments that tell stories of growth, resilience, and joy.
Check out NTUC First Campus’s Annual Report for 2023 here.