WKWSCI Open Day 2020

2020

WKW Open Day is NTU Wee Kim Kee School of Communication and Information's yearly student recruitment event in which prospective students get to visit and tour the campus to find out more about enrolment to the college. In light of COVID-19, we helped transform this event into a digital experience, where prospective students can understand the curriculum structure, academic requirements and even take an immersive 360 virtual tour of the school. In conjunction, the digital site also hosted livestream sessions with the faculty sharing about the curriculum and school experience, as well as student representatives #WeeKeepItReal about their personal experiences across the 5 different academic tracks - Journalism, Broadcast & Cinema Studies, Advertising, Public Relations and Communication Research & Information Analytics.

Visit: www.wkwsci.live

Tomorrow Is An Island, as inland, a sin land

2020

Tomorrow Is An Island, as inland, a sin land is an artist-led exhibition featuring artists Nicole Bachmann (Switzerland), Weixin Quek Chong (Singapore), Monica Ursina Jäger (Switzerland), Jason Wee (Singapore) and writers Damian Christinger (Switzerland) and Marcus Yee (Singapore). Held at the Nanyang Technological University ADM Gallery, it speculates on the future of islands, deep time, the fate of “crisis” as a frame of our predictions and conceptions of future time, and the exchanges between bodies and cities.

We designed the exhibition branding based on how the title itself deploys a sequence of anagrams that re-scrambles with each new phrase, suggesting the ways in which the next moment could retain recognisable components of the present but to disruptive effect. The visual element is also translated to the exhibition design whereby the letter which inspired this conversation from which the exhibition project came about, stretches across the entire length of the space; reaching each and every corner like roots and water bodies embodying an archipelago.

Intestinology 04: The Cold Purity of Mathematic Love/Trust Equations

2019

Joo Choon Lin’s Intestinology series of works is the artist’s attempt to articulate processes and principles that inform her approach towards materials, and how they are transformed through her art-making. Just as how the body’s digestive system converts that which is consumed into nutrients required to support the body, Joo seeks to distill the base elements of the materials that she works with and present them in renewed contexts.

Curated by Michelle Ho and held at the Nanyang Technological University ADM Gallery, Intestinology 04: The Cold Purity of Mathematic Love/Trust Equations explores the forms that the element carbon can take, with graphite and casein-milk sculptures that interact with geometric drawings representing the unfolding of a diamond’s many facets. We designed the branding and exhibition with the intention to incorporate the idea of equations through the forms of ellipsoid and intestines. The title wall itself was designed like a chalkboard where visitors can partake in adding on to the elements, which the artist has created.

AIYOH: Art In Your Own Home

2019

AIYOH is a programme by OH! Open house which invites artists/creatives and everyday citizens to work together to create new art experiences based on shared interests and lived experiences. Through these works, which can be showcased in homes or neighbourhoods, artists and hosts take creative ownership of their everyday spaces.

We designed the branding for this humorous take on the Singaporean slang 'Aiyoh', a term often used to exclaim surprise or disappointment, by typographically arranging the letters to form the shape of a Home, and presenting them in various compositions to represent the various key concepts of the programme such as Creativity, Shared Interests, Art Experience and Collaboration. The visual language is translated to all digital and marketing platforms.

NTU Global Digital Art Prize

2019

The NTU Global Digital Art Prize (NTU GDAP) is organised by the NTU Institute of Science and Technology for Humanity (NISTH) and the School of Art, Design and Media. Taking the form of a biennial competition, it recognises global artists and technologists with extraordinary creativity in digitally mediated art, design and cultural heritage.

The theme of the inaugural NTU GDAP is the Fourth Industrial Revolution. The key components driving it includes big data, the Internet of Things, robotics, artificial intelligence, real-time and deep data generation and analytics, 3D printing, machine learning, personalised health care and medicine, and cyber security. Their effectiveness in shaping the human condition in the 21st century will inevitably call for close integration of technological innovations with areas such as social sciences, ethics, policy, and digital arts and humanities.

Sultans

2019

Sultans is the casual sub-brand of Sultans of Shave. Developing the brand’s name and visual language was a fun one as we injected humour and light-heartedness into it. By reducing the name to Sultans, it brings out the brand promise of fuss free, barbershop quality haircuts at wallet-friendly prices, yet the same top-notch service synonymous to the Sultans of Shave brand.

As such, the brand mark was designed to be energetic and vibrant, complementing a set of key graphics that spoke about the creative touch-points of barbering and the modernity aspects in classic trend

58th Venice Art Biennale 2019

2019

We were appointed as the official branding and exhibition designers for the Singapore Pavilion at the 58th Venice Art Biennale 2019. The exhibition, titled Music for Everyone: Variations on a Theme by artist Song-Ming Ang references a series of music concerts organised by Singapore’s Ministry of Culture from 1971 to 1985, responding to state directives that deploy the arts as a means of nation building during this period. Ang’s works both reproduce this historical context, as well as employ manners of improvisations to provide an alternative encounter with music. They also draw on principles of conceptual art and experimental music, playfully but rigorously focusing on the act of creation via simple ideas and elementary techniques. Through Ang’s works, we see a counterpoint in which the proposition of “Music for Everyone” is expanded to include what could conceivably be created by the everyman, or ‘everyone’. By injecting elements of playfulness in his works, Ang’s seeks for an art that is egalitarian, beyond state-prescribed musical forms and conventionally held notions of worthy art.

The typographic treatment in the exhibition identity takes on a playful tone, a nod to the themes of improvisation evident in the artworks. Comprising of deconstructed musical staves, the visual language references that of movement and flow, visually reminiscent of music that is free from traditional rigours and rules.

We Love SINGApore

2019

We were thrilled to be invited to take part in the We Love SINGApore exhibition, a showcase of 200 iconic Singa figurines designed by various prominent Singaporeans as part of the Singapore Bicentennial celebrations held at Raffles City Singapore.

For our piece, we collaborated with the lifestyle label Temp Fun and plastered temporary tattoos all over the Singa figurines. Made of all things Singaporean, our design reflects the nostalgic memories of youth and the simple joys that we share and experience with our friends and family, reminding us of the things we love about Singapore. Through this, we hope to spread fun with everyone, making us a kinder, more empathetic and united society.

Yue Hao Jewellery Trade Expo 2018

2018

Some say, that for one to be interested in the changing seasons is a happier state of mind than to be hopelessly in love with spring. The heartbeat of every experience, encounter, memory and bond marks a passage in time; time that is important and special to you as an individual. Seasons change, but moments last forever.

The exhibition seeks to evoke the idea of walking through different time and seasons, immersing the visitors in giant LED walls of moving paintings and scenes which draws parallel narratives with that of the gold jewelry pieces and the different categories and stage of life they represent: zodiac, religion, marriage and youth.