2020
Building upon our past series of branding campaigns for the Masters & Ph.D. programmes from the Nanyang Technological University's School of Art, Design & Media, this year's edition brings attention to the shift in emphasis on digital culture and how it influences the research in historical, aesthetic, industrial, global and socio-cultural contexts.
To reflect these research journeys, we decided to approach this year's campaign with a futuristic direction where we positioned the scholarly mind as the universe, amidst sculpted pixels as a graceful flourish representing the digital sphere.