2021
Following two successful gatherings in Singapore (2016) and Kuala Lumpur (2018), we were commissioned by Team Sweden in Singapore to design the 3rd edition of the Sweden-Southeast Asia Business Summit (2021) in the form of a hybrid event where top opinion leaders from all around the world were invited to both the the live venue as well as online to engage in a series of panel discussions which focuses on the Reset that is needed post-covid.
Attended by both live and online audiences, topics were discussed in regards to sustainability, digitalisation, and what challenges and opportunities lie ahead to make this happen; helping companies in Southeast Asia and Sweden to be prepared for this new business landscape as global markets begin their recovery.
Engagement is what distinguishes a hybrid event from a live event with tech elements. We designed beautiful homely stages, with physical ‘living rooms’ set against various backdrops of digital ‘homes’; in response to how people from all over the world could be invited into each other's metaphorical homes during a time where air travel is extremely difficult in order to partake in deep conversations.
Partnering with the Invite People, this event was streamed live and audiences take part in the event via their mobile phones or computers, asking questions to the panel of speakers who could respond immediately, offering feedback in real time. Attendees could also visit virtual booths of the sponsors, allowing for more sponsorship opportunities for the event.
